| How
to Establish Rapport through Modelling, Tracing &
Leadership
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| Basically,
reciprocal knowledge stands at the foundation of a
relationship; i.e. the predictability of some relative
answers allows the relationship to remain steady. How can we
build a relation with a person we don’t know yet? A good
way to create rapport is to mirror the other person's
behaviour in such a way as to develop confidence. This can
be done through modelling, tracing and leadership
techniques. Modelling is the most well known and commonly
applied of these three techniques.
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| Modelling |
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| Modelling
simply consists in taking on the positions (conceptually
through ideas and physically through postures) you would
like your converser to take; through acting in the way you
wish they would act and saying the things you wish to hear.
It involves asking questions that are able to suggest the
answer you want, modelling the behaviour you wish he/she
would emulate and showing him/her how to make a positive
decision. |
| By
modelling, you're displaying an example and clearly showing
people what you expect them to do. With a depressed person
who lacks any enthusiasm, you'll model how you feel excited
in relation to the subject and what he/she can do for you
and for others. You
will be enthusiastic, open and excited, making long pauses
in your conversation and allowing the converser to react to
your perception of the situation.
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Modelling
is an excellent technique to employ at the point where
rapport is established with another person. It is effective
above all when it is necessary to draw it out from a state
of mind or from a series of thoughts and to propose it in a
more suitable way to the situation. We need it to achieve
the results we desire.
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| When
do you Achieve Rapport? |
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| When
you model and the customer follows, you have achieved a high
degree of ‘rapport’.
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| The
effectiveness of modelling grows essentially from this fact:
when a relationship is established, roles are determined
progressively. Through modelling you propose roles and
create such a positive expectation to stimulate the customer
to perform the role you propose to them: that of a satisfied
customer who has good rapport with the salesman. |
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| If
the converser does not follow you in the modelling process,
move directly to mirroring.
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| Mirroring
is another technique to quickly establishing rapport with
another individual.
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| You
can employ such a technique when you want to show you
understand and agree with the customer's point of view.
Through mirroring, you project - through words and body
language - that you are on their side, and esteem their
point of view.
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| It
has often been said: ‘Customers
are worried about what you know, but above all they want to
know how much you are worried’.
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